So, a tire is just a piece of rubber shaped into a circle so that your car will drive smoothly down the road, right? Well, the process that goes into manufacturing a tire is much more complicated. As your West Virginia wholesale tire distributors and in-house tire experts, we know our tires inside and out!

In reality, tires are more than just rubber. There are also components of fiber, textile, and alloy that make up the complex design of a tire.


A tire must have rubber and a filler which are formulated to accommodate for durability standards for various uses. Some tire are manufactured for performance, traction, and rolling resistance. For example, a Jeep’s tires are mixed differently for rugged terrain versus the tires on a Mustang, which are formulated for luxury and speed. Depending on the desired performance, a trained professional must accurately formulate and curated at a specific temperature.


To further add to the durability of a tire, fabric is also used. These fabric cords can consist of cotton, rayon, and polyester. While this may surprise a few, fabric is used because of its strength, elasticity, stretch, and shrinking capabilities. Through heat and humidity, the fabric cord is manipulated and incorporated into the rubber.

Steel cord

Steel cord is also used in tire manufacturing because of its strength, elongation, and stiffness. The specific type of steel has a high carbon density and are coated in brass and interwoven into a thick cord-like structure. To add the steel cord into the rubber composition, heat and humidity are also used in its handling. Depending on the exceptions of a particular tire, more steel is used to with endurance and rigidity in mind.

In the end, tire assembly requires innovative technology and highly qualified professionals. We are your wholesale tire distributors and are always happy to answer any of your questions or concerns. Give us a call or stop in today!